Date published: 30.09.2019
OUR FAVOURITE CAMPAIGNS FROM AUGUST 2019
A selection of our favourite campaigns from August 2019
NESCAFÉ AZERA
Nescafé Azera extended their range with the addition of Coffee Bags, giving consumers the opportunity to have the experience of cafetière coffee without the fuss.
They came to Shopmium to drive awareness of the range extension and to support their Tesco & Ocado listings by driving consumers to purchase.
BALANS
Alcoholic sparkling water is new to the UK market tapping into consumers who want an alcoholic drink but with lower calories.
Kopparberg brought Balans to market and worked with Shopmium to drive awareness, trial of the range as well as get an understanding of how the product has been received through the Shopmium users’ Rating & Reviews.
BRIOCHE PASQUIER
Back To School is an important period of time for Brioche Pasquier, as everyone prepares to go back new habits and routines are formed, Brioche Pasquier wanted their PITCH range to be the go-to breakfast for the Shopmium audience.
They used our Back to School in-app event to support their messaging, reach their target audience and drive trial of their PITCH range.
YOPLAIT
Most parents can relate to the mess a yoghurt can make in a child’s hand so Petit Filous have created Petit Filous Go Caps, a drinking yoghurt snack which is mess free with their innovative cap lid.
They came to Shopmium to get product into hand and sample the product while collect user feedback on the product through Shopmium’s post purchase survey coupled with the Ratings & Reviews.
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