Some key findings
Discover the results of our latest Consumer Pulse Survey conducted in March 2022. An analysis of the brands’ opportunity to connect with UK’s consumers wellbeing priorities to thrive in 2022.
Our consumers associate mental wellbeing with overall health and are creating more space in their life for it
Snacking on indulgent food is the go-to for UK consumers when they feel down – 73% of them tend to snack on comfort/indulgent food
When looking for health credentials, consumers look at the ingredients list and traffic lights labels more than the brand
Conclusion
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