Date published: 28.01.2020
OUR FAVOURITE CAMPAIGNS FROM THE END OF 2019
DANONE
Danone chose Shopmium as part of the Belgian launch plan for their Danone bio range: organic yoghurt existing in 4 different flavours.
The brand’s purpose was to drive awareness of its NPD, recruit new consumers and generate trial among our Shopmium users, who show a great and increasing interest towards organic products.
JULES DESTROOPER
Jules Destrooper used Shopmium to gain visibility and awareness among a new and younger audience, in order to recruit new consumers.
The campaign was very effective and also enabled Jules Destrooper to communicate on the ingredients of their biscuits that are 100% natural, without preservatives, colourings or artificial flavourings.
SULTANA
Pladis trusted Shopmium for a new campaign, which goal was to generate volumes and drive awareness of Sultana’s FruitBiscuit. 2 flavours were featured in the app: nature and apple.
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